CAMPAIGNS LIVE · 24/7 📈 PERFORMANCE-DRIVEN MARKETING 📍 NASHVILLE TN · NATIONWIDE REACH ⚡ EST. 2003 · 23+ YEARS CAMPAIGNS LIVE · 24/7 📈 PERFORMANCE-DRIVEN MARKETING 📍 NASHVILLE TN · NATIONWIDE REACH ⚡ EST. 2003 · 23+ YEARS
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/ 04 · Google Ads · Meta · LinkedIn · YouTube

Paid Advertising
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Most agencies bill on a percentage of ad spend, which means they're incentivized to spend more, not perform better. We bill flat fees so the only thing we optimize for is your return.

Paid Advertising from Maverick Marketing: Google Ads, Meta Ads, LinkedIn Ads, YouTube, programmatic. Measured by revenue, not impressions. Built around performance and measured by revenue. Nashville HQ, nationwide reach. Call 615-274-9555 or book a free strategy call.

Platforms we run

Google Ads — Search, Performance Max, Demand Gen, Display, YouTube. Conversion-focused account architecture, negative keyword discipline, manual bid strategies where automation underperforms.

Meta Ads — Facebook + Instagram. Creative testing at scale, audience layering, conversion API + offline conversion tracking, broad-audience strategies tuned for the post-iOS 14 landscape.

LinkedIn Ads — for B2B clients. Account-based targeting, conversation ads, document downloads, lead-gen forms with first-party data flow into your CRM.

YouTube — video ad creative + media buying. In-stream, in-feed, Shorts, bumper.

Programmatic display + retargeting — for clients with the scale to make it work.

Our flat-fee pricing model

Standard agency model: 12–18% of ad spend. So a $20K/month spend pays the agency $2,400–3,600/month and the agency benefits from you spending more, not from you performing better.

Maverick model: flat monthly fee based on account complexity, not spend. Whether you're spending $5K or $50K a month, our incentive is the same — maximize your ROAS. We make money when you stay long-term because the campaigns work, not when we talk you into bigger budgets.

What we deliver

  • Full account architecture or audit + restructure of existing accounts
  • Conversion tracking that actually works — GA4, GTM, server-side, offline conversions, enhanced conversions
  • Creative strategy + production (we have an in-house creative team)
  • Landing-page optimization (most accounts lose money because the landing page is wrong, not because the ads are wrong)
  • Daily optimization — bids, audiences, creatives, negatives, dayparting
  • Weekly performance reports + monthly strategic review
  • Annual brand-search defense + competitor conquesting

Frequently asked questions — Paid Advertising

How much should we spend on Google Ads to start?

Honest answer: for B2C local lead-gen, $3,000–8,000/month is usually the entry point to learn what works. B2B Search campaigns sometimes work on less; competitive verticals (legal, contractors, healthcare) often need $10K+ to be meaningful. We'll tell you straight whether your budget is realistic for your goals before we take the engagement.

Do you require minimum spend?

No fixed minimum. Below ~$2K/month media spend, paid ads usually aren't the best channel — SEO or organic social often outperforms. We'll tell you if paid isn't the right fit instead of taking the engagement.

Will we own the Google Ads / Meta accounts?

Yes. Always. We run accounts under your business, not ours. If we part ways, you keep the account, the data, the conversion history, and the campaign structure. No hostage situations.

Can you handle programmatic and OTT/CTV?

Yes for clients with the scale. Programmatic display, native, and Connected TV (CTV/OTT via The Trade Desk or similar) work well for awareness campaigns above ~$15K/month media spend. Below that, the platform fees eat the budget.

Ready to talk about Paid Advertising? Call 615-274-9555 or book a free 30-minute strategy call. We'll be straight with you about whether we're a fit — no high-pressure sales.